Combined Merchandising

The costs of combined merchandising are several times lower than for exclusive merchandising. At the same time, you also see the result and can be sure that your product is presented on the shelf in the best possible way. We fundamentally do not work with competing brands

Automating the work of field personnel significantly increases project efficiency.  Gradus develops and adapts SFA solutions to the project’s objectives. We integrate data through mobile applications and specialized programs

"Gradus" provides full coverage of the client's targeted program. The company operates in more than 35,000 TT. The targeted program is formed based on the Merch Impact Coefficient of each network

Merchandisers on the project undergo special training and receive certification, so they know the product thoroughly and are focused on performing specific tasks. The training program for performers is carried out according to customer standards

The Gradusa merchandiser database contains data from more than 15,000 resumes of field employees who already have experience working in retail outlets and are specialists in their field: they assemble shelves using planograms and confidently use modern accounting systems. WE are in constant contact with representatives of retail chains

When implementing projects, as a rule, a combined motivation system is used, which combines the work of performers and their achievement of KPIs according to collected planograms, shelf share, and DMP. The agency’s priority is regular monitoring of indicators and client reporting.