• displaying goods according to the planogram;
• monitoring expiration dates and product rotation;
• maintaining cleanliness and order on the shelves;
• reporting and photographing;
• monitoring product availability and interacting with the warehouse.
The merchandiser can also participate in installing promotional equipment, analyzing the product range and collecting information about competitors' actions at points of sale.
Merchandiser outsourcing services are especially relevant:
• when opening new outlets;
• during the launch of advertising campaigns and promotions;
• when expanding the range;
• in case of a shortage of in-house staff;
• during peak seasons (for example, before the holidays).
Outsourcing is also necessary for networks with a wide geographic coverage, which find it difficult to manage local staff in different cities. A third-party company takes on the hiring, training, monitoring and reporting of employees working at each specific outlet.
Outsourcing in the field of merchandising provides companies with a number of obvious advantages:
• Flexibility: you can quickly scale the number of personnel depending on the volume of tasks.
• Reducing the burden on the HR department: the agency takes full responsibility for the selection, registration and support of employees.
• Improving quality: experienced specialists comply with display standards and ensure compliance with corporate requirements.
• Control: the customer gets access to photo reports, analytics and other control tools.
• Savings: optimization of costs for the payroll fund and personnel support.
Such solutions are especially useful for retail chains, manufacturers and distributors interested in uniform display of goods at various points of sale.
One of the key factors in choosing outsourcing is cost optimization. Companies are relieved of the need to:
• pay taxes and fees for hired employees;
• handle sick leave and vacations;
• provide a full-time merchandiser with a work place, special clothing and equipment;
• maintain inventory control of materials required for work in the sales area.
Instead, a comprehensive service is ordered at a fixed price, which already includes all costs. The agency itself provides for the selection of personnel, paperwork, quality control and replacement of employees if necessary.
GRADUS offers a merchandiser rental service in Moscow and other cities in Russia. This is an effective solution for those who need to organize product display in a short time or ensure the constant presence of personnel at retail outlets.
Advantages of cooperation with the GRADUS agency:
• extensive experience in merchandising and personnel outsourcing;
• own database of proven employees;
• quick adaptation to the specifics of the client;
• fixed price for the service without hidden costs;
• the possibility of renting personnel for a long term or for a specific project.
The shift work scheme allows for the display of goods around the clock or for a strictly limited time - this is especially important for new stores or periods of active sales.
Outsourcing from the GRADUS agency is a comprehensive service that includes:
• search and selection of personnel;
• registration of labor relations with the employee;
• training in the client's work standards;
• organization of work at the point of sale;
• control, reporting and support;
• replacement of employees if necessary;
• interaction with the warehouse and logistics;
• compliance with safety and sanitation requirements.
The contractor company takes on all processes, allowing the client to focus on strategic tasks. At the same time, you can order services on different schedules - from partial loading to full shift.
Outsourcing of product display is a modern solution that allows trading companies and manufacturers to focus on business development, delegating routine tasks to professionals. It is convenient, profitable and transparent.
If your goal is to organize work in retail outlets without unnecessary bureaucracy, ensure control over the display and reduce costs, it is worth ordering the service of outsourcing merchandisers. And the experience of the GRADUS agency will allow you to do this as quickly and efficiently as possible.